Become an exhibitor!


Spielwarenmesse 2022
Be discovered. Become an exhibitor!
Info New for Spielwarenmesse 2022

As an alternative to a participation with stand space, you can decide for a digital participation. For digital participation, you can choose between the three packages Smart, Connect and Premium. For participation with stand space, the Smart Package is included.

Learn more about Spielwarenmesse Digital

Exhibiting fee for the Spielwarenmesse 2022

Open Gallery

Minimum stand size: 9 m2


Exhibiting fees without stand construction or equipment, per m2 of floor space. A full m2 is charged for every m2 or part thereof. For two-storey stands (possible with 50 m2 or more of floor space), the price per m2 of upper floor space is calculated as 35 % of the relevant ground floor space price for inline stands

Registration fee

The registration fee is 400 €* and is deducted in full from the exhibiting fee on approval. We can
only process your registration after receipt of the registration fee. The registration fee is returned
to you in the case of non-approval.

Further charges

  • AUMA fee: 0.60 €*/ m²
  • Marketing package: 649.00 €*
  • Waste disposal fee: 2.70 €*/ m²

* All prices are subject to VAT, see pt. 6 & 7 of the Rules for Exhibitors 2022.

Application for established exhibitors

Your company already exhibited at Spielwarenmesse 2020 and you would like to exhibit again at Spielwarenmesse 2022? We will gladly accept your registration online. If you have any questions, feel free to contact your project manager.

Application for new exhibitors

You did not participate in 2020 or want to present your products for the first time at Spielwarenmesse 2022?

We are pleased to accept your application online. Any questions? Then please contact your sales manager.

You would like to exhibit at the Spielwarenmesse for the first time? Quick and easy? Sign up for the New Exhibitor Package.

Are you a young innovative company and would like to exhibit at the Spielwarenmesse for the first time?

More information on the StartupArea for International Companies

Are you a service provider interested in showcasing your company to a wide audience of retail and industry professionals in the toy sector?

More information on the exhibition area for service providers

Application for International Pavilions

You want to organize a International Pavilion at Spielwarenmesse to encourage companies in your country with their participation? We will be happy to check the requirements and assist you with the planning.

For any further questions and more information please do not hesitate to contact Heiko Röschlein.

Fair calculator
What costs are to be expected for a participation?

The fair calculator helps you to easily estimate your participation costs. Not only factors such as stand size and equipment are taken into account, but also your travel and accommodation costs.