No legal claims can be derived from this information. Subject to change, errors excepted, last update: January 2022
Key facts about Spielwarenmesse
The Spielwarenmesse in Nuremberg, Germany is the world’s leading fair for the toy industry with over 2,900 exhibitors from 68 nations and more than 62,000 trade visitors from more than 130 nations. Spielwarenmesse is a trade fair, only admitting toy industry visitors.
The Spielwarenmesse 2022 will take place from Wednesday, 2 to Sunday, 6 February 2022.
Preparations are already in full swing and we, as organisers, are looking forward to the toy industry reconnecting again at Spielwarenmesse. We‘re also planning to hold Spielwarenmesse with a digital extension. This will ensure that visitors who may still be affected by travel restrictions can nonetheless gain insights into the toy industry.
Of course, we are constantly keeping an eye on how the Covid-19 pandemic is developing. Protecting all of our trade fair participants is our top priority. That is why our hygiene concept is continuously being adapted to the current pandemic situation and coordinated with the responsible authorities.
Spielwarenmesse is solely a trade fair. This means that only registered trade visitors will be able to buy entry tickets. Children and young persons under the age of 16 will not be admitted to the fair – other than children up to the age of six months in the company of a participant who has been admitted.
No. Animals are not allowed on the exhibition grounds.
Exhibitors
Please apply for Spielwarenmesse Digital online here.
As a registered exhibitor, you already have a digital company profile on the platform Spielwarenmesse Digital and your own user profiles via your exhibitor passes. Both will remain active unless you object by 28.1.2022. We have already informed all exhibitors by e-mail about the costs of the digital presence.
We will refund any payments you have already made to Spielwarenmesse eG for the stationary Spielwarenmesse 2022 in the next few weeks, by April 2022 at the latest. As an exhibitor, you do not need to take any action here; we will contact you.
All ServicePartners were informed at the same time as you about the cancellation of the stationary Spielwarenmesse and now automatically cancel all booked services. As an exhibitor, you do not need to take any action for this. Please note: The respective General Terms and Conditions of the ServicePartners apply to these orders and corresponding invoices.
You can register for Spielwarenmesse 2023 via this website from 15.3.2022.
Visitors
No. Spielwarenmesse is a trade fair, to which only trade visitors are admitted.
Trade visitors are all persons who trade in or work with toys or other products represented at Spielwarenmesse on a commercial basis. The core target group of Spielwarenmesse comprises trade buyers. For more details see the definition of a trade visitor.
Simply register online.
No. Visitors from Germany receive the login data for the online ticket shop by e-mail or their permit by post.
International visitors are also contacted automatically by the relevant representative and then receive the login data to the online ticket shop.
Have you received a permit until now but in future would prefer to receive the login data for the online ticket shop by e-mail? No problem, just send us a brief e-mail to visitors@spielwarenmesse.de.
Yes, your e-ticket also gives you access to Spielwarenmesse Digital.
When buying your ticket, select the Spielwarenmesse Digital ticket.
To access Spielwarenmesse Digital, from 19 January 2022 you can log in to digital.spielwarenmesse.de using your email address. You will then be sent an email containing a 6-digit confirmation code. After entering your confirmation code at digital.spielwarenmesse.de, you will be asked to enter the number on your entry ticket – you will find this below the QR code. You can then create your profile and participate in Spielwarenmesse Digital.
You can use the platform from 19 January 2022 to help you prepare for your visit to the trade fair.
Media representatives
Accreditation
Print, TV and radio journalists and those working in online editorial teams, press photographers, press officers and industry-related blog/social media channel operators can obtain a Press ticket or Blogger ticket from us. You will find our accreditation conditions here.
Please use the accreditation form on our press pages. If you were on site at the Spielwarenmesse 2020 as an active reporter, you will receive the PressGuide with your access data on 17 November. We ask you to check the details that we have for you, to ensure that we have no problems contacting you.
If we still do not have evidence that you work as a journalist, please send your accreditation documents by email to presse@spielwarenmesse.de or by fax to +49 911 99813-855.
All accredited journalists who attended Spielwarenmesse 2020 should receive the PressGuide for this year’s event on 17 November. If you were at the 2020 fair but have not received a PressGuide, please write to us (presse@spielwarenmesse.de). Otherwise please use our pre-accreditation facility.
As a specialist trade fair, we check each accreditation individually to ensure the applicant is entitled to attend. If your accreditation request has been rejected, you have failed to meet one or more of the conditions for attendance. You can find the conditions in our accreditation guidelines for press representatives. Accreditation at previous events does not automatically qualify you for this current trade fair. There is no right to accreditation.
Your press ticket already includes access to Spielwarenmesse® Digital. You can log in to digital.spielwarenmesse.de from 19 January 2022 using your email address You will then receive an email with a 6-digit confirmation code. After entering your confirmation code at digital.spielwarenmesse.de, you will be asked to enter the number on your entry ticket – you will find this below the QR code. You can then create your profile and participate in Spielwarenmesse Digital.
In order to allow contact-free access to the exhibition area and to ensure that contacts can be quickly identified if necessary, only e-tickets are available for Spielwarenmesse 2022.
Spielwarenmesse Digital
Spielwarenmesse Digital is the the perfect match between the Spielwarenmesse live experience and an innovative digital networking platform - so that you can prepare for the Spielwarenmesse 2022 in the best possible way. Discover relevant contacts quickly and clearly, make appointments for live meetings at the Spielwarenmesse or for virtual audio/video meetings, and experience the Spielwarenmesse programme, wherever you happen to be.
Unrestricted participation is possible with a browser or the Spielwarenmesse App and with sufficient bandwidth.
The following, popular web browsers (each in the current version) are supported:
- Chrome
- Safari
- Firefox.
The use of outdated versions or other browsers, such as Internet Explorer or Edge, can lead to restrictions.
All audio and video functions run completely via the web browser. No plug-ins etc. will be integrated.
A sufficient bandwidth (see YouTube, Zoom, MS Team) is required for using video streams and audio-video calls.
The use of a headset is recommended.
As an exhibitor, you are automatically included with your company profile on the Spielwarenmesse Digital platform. Through your personal self-update link, which you will be given once your stand is confirmed, you can amend your profile at any time. Each employee of your company will have access to Spielwarenmesse Digital via their own personal exhibitor pass, and can create their own personal profile there.
To access Spielwarenmesse Digital, from 19 January 2022 you can log in to digital.spielwarenmesse.de using your email address. You will then be sent an email containing a 6-digit confirmation code. After entering your confirmation code at digital.spielwarenmesse.de, you will be asked to enter the number on your entry ticket – you will find this below the QR code. You can then create your profile and participate in Spielwarenmesse Digital.
When buying your ticket, select the Spielwarenmesse Digital ticket.
Yes, your e-ticket also gives you access to Spielwarenmesse Digital.
You can use the platform from 19 January 2022 to help you prepare for your visit to the trade fair.
The platform will be available for use from 19 January until 31 August 2022.
