Toy market news

Bandai UK gears up for 40th birthday

With its 40th anniversary coming up on 29 April, Bandai UK is celebrating four decades of bringing some of the world’s most iconic brands to the UK market.

Having successfully set up as a UK arm in 1982 for its Japanese parent company, Bandai UK launched trading with its foundations steeped firmly in the boys’ action figure market, gaining significant success with the likes of big-name properties such as Teenage Mutant Ninja Turtles and Power Rangers. Over recent years, however, the business has undertaken a period of realignment to establish itself as a top multi-category player within the toy industry.

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