16:02 h / 2021/07/08
Retail education, sustainability clinics, and a keynote from senior executives from Warner Bros. Consumer Products make up just a fraction of the agenda for this year’s Licensing Expo Virtual, taking place August 24th to 26th in an online format.
Celebrating 40 years of connecting IP owners with retailers, manufacturers, and licensees, Licensing Expo Virtual will feature what it has billed as ‘the most robust educational agenda to date.’ Visitor registration for the event next month is free of charge.
This year’s event features the return of Licensing U, produced by Licensing International, the US market debut of License This!, and an opening keynote address from senior executives at Warner Bros. Consumer Products, plus the launch of Digital Brand Roadshows, Retail Clinics, Sustainability Clinics produced in partnership with Products of Change.
“We are so excited to reveal this year’s agenda as we tailor-made each offering to mirror the industry’s most pressing and ever-changing needs,” said Anna Knight, vice president of Licensing, Informa Markets.
“As a result of extensive conversations with our exhibitor and attendee community, we have devised the strongest agenda to date that is geared toward inciting collaboration, drawing hundreds of IP to the forefront, and addressing the challenges our attendee-base faces daily.”
The agenda will split into live and on-demand content.