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Companies that incorporate a sustainability strategy both protect the environment and promote brand image and loyalty among customers.
The growing environmental consciousness of parents makes the nursery industry integrating recycled materials into their baby products.
Almost ten years ago, Toys go Green was a trending topic at Spielwarenmesse® 2011.
Companies will profit from pursuing their green agenda despite the repercussions of the corona pandemic.
2020 was set to be the year the toy industry got serious about addressing environmental impact and sustainability.