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Branded content is non-intrusive advertising content that provides value and entertainment while generating an emotional link between brands and consumers.
Agreement on reducing CO2 emissions was reached in 2015. Decarbonisation will be expensive, especially for those in trade and industry who don’t start taking action now.
During the Berlin Energy Days 2022, the specialist conference #SpielKlima discussed the role of analogue and digital games in climate communication.
Anything that becomes popular among children affects the toy industry. The popularity of TikTok or YouTube ignites the development of new toys.
Everything is part of a cycle, as nature shows us - from the process of formation all the way to decomposition. Toys and their materials can also become part of a cycle.
Digital connection and climate protection are not new territory. Read how digital solutions in the retail trade offer services to customers while boosting sustainability goals.